Program overview
Business graduates with a Marketing concentration are prepared to pursue careers in small business and retail store management in marketing product or advertising management also direct marketing customer service and sales The Marketing program offered by the Department of Marketing and Business Analytics focuses on the business function concerned with market definition and objectives product or service development customer segmentation and product positioning sales management advertising and promotion pricing and distribution
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Indian students comparing this program should review the university profile, entry requirements, fee range, intake availability, and how the course connects with long-term career plans in the USA. If you are still exploring, compare this option with the wider USA programs database and the san jose state university profile.